Website Marketing 2.0

Once a site is optimized, effort must be made to drive traffic to the site and improve its ranking in the search engine. Mad Fish SEO uses a wide variety of search engine marketing strategies to improve SEO rankings. Some of these techniques include:

  • eBook Development: eBooks serve several online marketing objectives: increases backlinks, establishes leadership, and drives traffic. They are the next generation of content creation.

  • Blog Development: Utilizing a blog, we help expose new and existing customers to the thoughts and opinions of a company or individual on a regular basis creating a solid base of consistent visitors to the site and establishing a site as an authority on their target subjects.

  • SEO Articles: Mad Fish develops keyword relevant articles that have been written specifically with search engine optimization in mind and submits them to the top article directories. Correctly distributed articles can become syndicated by various internet groups and news sources, creating buzz and traffic to a site.

  • SEO Press Releases: Well-written, topical press releases that create awareness of client activity are powerful tools for designating any site as a leader in its field. Mad Fish SEO will write and distribute a quality SEO press release to maximize site exposure.

  • Social Media Management: Businesses can benefit from the buzz and syndication created by social medias like Twitter, Facebook, LinkedIn, other bloggers, etc. Mad Fish SEO creates and manages elements of a company's social media arm to help create user buzz, gain traffic and grow a customer base surrounding products, services or company goals.

  • RSS Development: RSS stands for really simple syndication. RSS technology allows other websites a simple way to syndicate your website’s content. Mad Fish SEO believes that RSS is a bi-product of high quality content. By having RSS feeds for everything from articles posted on a website to individual blog posts, a website greatly increases its viral spread across the internet.

  • Newsletter Management: Newsletters are one of the best ways to get quality information to a captured audience. Too often, companies cannot keep a newsletter distribution plan on schedule. Our team helps companies build a list of loyal and interested users and ensures they are regularly updated with quality information in an easy to read format.