Developing a Display Advertising Campaign for Maximum Impact

As the internet is becoming increasingly more visual, integrating display advertising into a marketing campaign is now more important than ever. A well-executed display ad campaign can have resounding success for brand awareness, generating sales leads, and selling products directly

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Linkedin Company Pages

3 Things You Need to Know When Building A LinkedIn Company Page

LinkedIn has been around for over 10 years and boasts a reputation for having over 277 million users in 200 countries, with 66% of members living in the United States.

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Advanced phone call tracking

Proper Website Phone Tracking for SEO

If you’re not already tracking your businesses incoming phone calls from online sources, then you should be.  Phone tracking, also referred to as “Website Phone Call Tracking”, “Metered Numbers”, or “Dynamic Call Tracking” is an essential means of determining how

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Houzz logo

How Businesses Can Utilize Houzz for SEO

Perhaps you’re a home improvement junkie like me and love searching online for the latest remodeling and design ideas and photos. You may have noticed Houzz.com popping up in the search results more and more often. Houzz is not only

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Audit by LendingMemo, on Flickr.com

The Importance of a Site Audit for SEO

A website audit allows you and your SEO team to better plan for the long-term health and success of your website. In this post I’d like to examine some commonly asked questions about site audits and explain the myriad of

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Mad Fish Server Upgrade: No-Brainer Technical SEO Improvements

Upgrading servers, a no brainer As an SEO company that offers website hosting, it’s our responsibility to make sure that our client’s websites not only load fast as lightning but also have consistent uptimes. Staying true to this commitment, this
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Strategy by stefan.erschwender, on Flickr.com

The Importance of Good Hosting In an Online Marketing Strategy

The average cost of an entry-level web hosting package from a good web host is typically between $25 and $40 per month.  The problem with these hosting packages is that these $40 accounts are typically what we refer to as

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Landscape East & West Infographic Thumb

Understanding the SEO Value of Infographics

In the ever-changing world of SEO, the use of infographics has come to be seen as a successful way to provide diverse website content, promote a company brand and get valuable links. In this post we will walk you through

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Google Hummingbird

Google’s new Algorithm: “Hummingbird”

 Google announced that they’ve changed the core of their search algorithm, and are essentially using a completely new one named “Hummingbird”. Google is using this name because the new algorithm is precise and fast.

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Organic Vs. Paid – Do Paid Results Give or Take from Organic Search?

In the search industry, there are several questions I feel we’re asked by marketing savvy clients over and over again.  These questions keep re-appearing because they’re not only good questions, but typically ones where answers are extremely tough to come

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